Now that I have your attention, let’s talk about music in the time of COVID, shall we?
In the Before Times (March 2020 or sooner) the music industry was teetering on the brink of obsolescence as concert tickets had skyrocketed to the price of, well, a moon-landing, and venues were closing down at a rate equal to Nortel distributors. The music itself had been co-opted by the tech industry through streaming platforms, leaving artists wondering how they got robbed so badly (here’s a hint: you’re the cow, the music’s the milk…insert cliché about not buying the former if you can get the latter for free). On a scale of economics, you’re either a starving creator or a billionaire exploiter. There is no middle class in music. And given that most weasels in the music industry aren’t clever enough to become billionaires, they turn to low hanging fruit and pick the pockets of performers and songwriters for pennies on the dollar.