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JAIMIE VERNON – MY LIFE AS A FANZINE MOGUL (Part 1)

Posted in Opinion with tags , , , , , , , , , , , , , , , on September 28, 2013 by segarini

Vernon_Penny_LaneFor those barely following along at home on a weekly basis I thought it most imperative that you should know I was a founding member of the band Moving Targetz (1983 – 1991) which released several albums on our own vanity label Bullseye Records. The earlysuccess of the label was directly proportional to the amount of promo we did as a band. From August 1989 to June 1991 we issued a monthly newsletter to fans called M.T. Head (Ex)Press [20 years before Social Media]. This thrice-Shrapnel_FINALfolded, double-sided photocopied promo tool – printed surreptitiously in the administrative offices of my government day job – was eventually absorbed into a subsection of my full-length fanzine ‘Great White Noise’ in August 1990. Here is what I consider to be the editorial highlights of that modest little experiment in marketing during that first year.

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