It was about a year ago that some columnist at some hipster rag (Wired? Pitchfork?) predicted or, rather, insisted that CDs would be dead by the end of 2012. And because this Nostradumbass was read by non-hipsters as well, it went viral and became the discussion du jour across the interwebs. A mass
sheeple hysteria ensued that even gave pause to those making the decisions about the future of the format despite the fact that they knew it wasn’t true. Physical product still accounts for the lion’s share of overall international music sales. To eliminate the format would mean flushing half their annual profits down the drain. The labels, currently, have no plan B. They cannot survive on downloading revenues alone and so the compact disc remains.